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Voice of the customer programme – Philips DAP

Voice of the customer programmes can help you improve your products, get great ideas and save money. While working for Philips, Michelle ran a Voice of the Customer programme that saved over £1.8 million.
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Value proposition workshop – TechFINIUM

TechFINIUM wanted to make more of internet based routes to market and realised they needed to sharpen their marketing. They chose Delta Swan to lead a one-day workshop to develop a stronger value proposition and are using their learning to attract and win customers.
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Value proposition and membership survey with interviews – Team Defence Information

Understanding the value you wish to add and whether you add it can be challenging and very rewarding. Team Defence Information chose Delta Swan to write a value proposition and ask its members if it was doing what they need. I captured their response in a set of recommendations and Team Defence Information has kicked off a transformation programme.
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Value proposition and marketing materials – Anonymous

When setting up a business sifting through all the advice on marketing and sales can be daunting. So X came to Delta Swan and asked for a pragmatic, value based approach. We defined her offer in a structured way which lent to strong marketing and website content and formed the basis for IT and Data Protection activity.
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Case studies

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