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Does your customer experience help or hinder your growth?

Can your customers find a better experience elsewhere? Are you tired of competing on price, price, price? Do you benefit from recommendations and referrals?

What prevents compelling customer experiences?

What enables compelling customer experiences?

Are you ready to deliver a compelling customer experience?

The consultancy experience - tailored to meet your needs

Your business is special, your needs are unique. Don’t settle for a playbook.

My approach is always fresh; I am always learning, with a constant eye on the latest developments as well as taking lessons from every job. I understand that you will rely on me to help you deliver a compelling customer experience.

You know change is inevitable, but don’t know where to start or how to bring your team with you.

With a wide and varied career history, I know how to plan change and make it stick. I understand people, the way they work, how they respond to change and what gets them up in the morning.

You’re in business to make money and want to be around for a long time.

I’ll never forget why you are in business. Whether you are refocusing your marketing or fixing a broken product, I will help you build a solid business case. Then together we will plan and deliver a project to give you a return on your investment.

You are not sure what type of help you want – advice, guidance or hands-on.

I can lead the charge, putting your new processes and tools in place, but only if that’s what you need. You may prefer doing things for yourself, leaning on Delta Swan for a friendly ear and advice.

What happens when you work with Delta Swan

Piggy Bank With Piece Missing


Analyse your business, situation and opportunities.

Missing Piece Of The Piggy Bank

Develop a strategy and plan for your business.

The Complete Piggy Bank

Help you implement a seamless solution.

Insights: learn how to deliver a compelling customer experience

Every one knows how to deliver a customer experience that has their customers coming back for more.

But something gets in the way for many organisations.

If you are reading this, you probably think your business could do better. Here are some tips and pointers to help you build sustainably compelling customer experiences to underpin your growth and success.

Visit this page for more.

Let’s get on the same page: about customer experience (CX)

Customer experience is a broad subject. It brings together the disciplines of Customer Service, Customer Success, Voice of the Customer, User Experience (UX), Digital Experience (DX) and Customer Satisfaction and adds a sparkle to ensure your customers return and tell.

Most of all delivering a compelling customer experience gives you the opportunity to move away from price based selling, increase revenues and margins and grow a loyal customer base.

The links opposite will take you to more information, or take the short-cut and look at the Critical Success Factors for a compelling customer experience.

Hello, I’m Michelle Spaul

I am a Customer Experience (CX) consultant.

All businesses face changing customer expectations. I help SME leaders deliver a compelling customer experience and become the business their customers love.


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